“The Improvisation of Life”

June 5, 2023: In an episode of the “Shooting It Raw” podcast, the host Ran Elfassy and I chatted about improv, Applied Improvisation, “The Playground of Possibilities”, ChatGPT, marketing, and life in Hong Kong.
Watch the video

“Facilitating with Stories”

I contributed two chapters to the book “Facilitating with Stories: Ethics, Reflective Practice and Philosophies”, edited by Andrew Rixon and Cathryn Lloyd. For workshop facilitators, I offered step-by-step instructions for two Applied Improvisation activities that I developed.
More >

Improv Strengthens Leaders & Teams

March 27, 2022: What does improv have to do with business, leadership, teamwork and sales? A lot! I explain it in this interview.

Grateful Graduate

March 2, 2021: I'm featured in an "Alumni in Focus" article on the website of the University of Adelaide (I did a BA majoring in French many years ago).

"Unscripted" at TEDxHKPolyU

The video of my TEDx talk on March 10, 2018, at the Hong Kong Polytechnic University, on the theme of “Unscripted”, is on YouTube:
“Welcome to the Playground of Improvisational Possibilities | Kay Ross | TEDxHKPolyU” 

And here is the video of a 16-minute improv set by me and two of my improv friends, Christopher Coleman and Namrata Bindra, at the same event:
“Unscripted Improv | TEDxcellent Improv | TEDxHKPolyU” 

"The Playground of Possibilities" Card Deck

My "The Playground of Possibilities" card deck is a tool for you to transform your old, limiting thoughts, beliefs and stories about yourself and the world, and take bold action.

My Latest Blog Posts

"Here’s Why Plain and Simple Writing Works Better”
- with some examples of before-and-after text I've edited

“Stories Aren’t Professional, She Said”

“How to Write a Media Release and Influence a Journalist – Part 24”

“All About Improv, Applied Improv, Creativity, Play, Innovation... Part 4”
- with a list of lots of useful resources

“Twitter Tips and Resources – Part 89”

"Creativity and Improvisation"

34 Marketing Strategies

Check out my free resource, "34 High-Integrity, Low-Cost Marketing and Branding Strategies for Soul-Inspired Entrepreneurs".
More >
I write and edit English-language marketing communications content, with a focus on storytelling, so that it's compelling, shareworthy, and effective from a marketing and customer-service point of view. I am not a robot. I also teach corporate workshops about Business Storytelling.  

Spotlight on Marketing

And also take a look at my blog, Spotlight on Marketing, the place for us to share thoughts, opinions, questions and answers about marketing (especially marketing with integrity, from the heart).


Laughing Out Loud

Here's news about my upcoming improv performances

Welcome to The Playground of Possibilities

Explore and transform your thoughts, beliefs and stories about yourself and the world, tap into the abundance of the Universe, take bold action, improvise new ways of being, and play with like-minded, like-hearted friends.
More > 

"You have a brilliant eye for this and you are very consistent. "
Omanisa Ross
Author (I edited/proofread her book)

“I used her services to edit a book I am in the process of publishing. Well, her sense of professionalism, response time and quality of work were amazing! Not only will I use her for all future editing, but would highly recommend her to others in need of “wordsmithing”!”
Anthony Solimini

"Kay has a unique and valuable ability to capture the essence of what I say about how Orla helps people to be more organised, effective and productive. The result is powerful copy that makes sense to our prospective clients and, more importantly, inspires them to buy. She has a thorough knowledge of marketing concepts, and that shows through in every question she asks, every word she writes and every strategy she suggests. I'm also impressed that she insists on getting inside the brief and understanding our product, our brand and our clients before she puts pen to paper."
Stephen Barnes
Director, Orla

More >


How Can I Help You Today?

I'm Kay Ross, an Australian in Hong Kong. My company is Kay Ross Marketing, and in my work I mix and match three strands: Marketing, Performing and Healing. The common thread is storytelling. And my aim is to make you and your organisation more successful.

Contact me

First Name
Last Name

I write and edit English-language marketing communications content for clients in a wide range of industries. A dash of storytelling makes the text compelling, shareworthy and effective from a marketing and customer-service point of view. I am not a robot. I also teach corporate workshops about Business Storytelling.

The bottom line: You'll attract and retain more of the right kind of clients (and staff, allies, funders...), build stronger relationships with them, spot opportunities, and sell more of your products and services, so that you make a bigger, positive difference in the world! (I'm definitely not advocating mindless, irresponsible consumerism.)

Find Out More

Calling on my training and experience as an actor, a stand-up comedian, an improv performer, a trainer, a public speaker and a storyteller, I am an Applied Improvisation facilitator. That means I lead practical workshops for companies, universities and community organisations, using co-operative improv activities to build people's skills in teamwork, leadership, communication, creativity, emotional intelligence, and agile responsiveness to change, risk and failure. Because like improv, life and work don't come with a script.

Find Out More

My “The Playground of Possibilities” card deck and workshop inspire people to choose more useful thoughts, beliefs and stories about themselves and the world, take action, and improvise new, more resourceful, more joyful ways of being.

Find Out More